Supporting Bristol City Council to hear community stories

Bristol City Council
Bristol city image
The Challenge

Bristol City Council had funded a project to engage communities in storytelling to elevate voices and stories, that are often unheard. The project aimed to help citizens tell their story, to help foster connections and conversations around individual and collective power and inspire positive action. It also aimed to connect people to volunteering opportunities in their communities.

The Process

Discovery - user interviews, similar site analysis, stakeholder interviews, analysis of Bristol's demographics and research into ABCD community development.

Definition - affinity mapping, persona creation, experience mapping, empathy mapping, problem statement creation.

Develop - ideation, wireframing, sitemap creation, usability testing.

Deliver - high fidelity responsive web platform designs.

The Results

The client was delighted with the delivered screen designs and at the point of handover, was awaiting budget sign off the build the plarform.

Discovery

User Interivews

Interviews conducted to understand what community means to people

65
participants
500
data points to analyse
Affinity mapping
Personas

Three key personas developed, and primary persona taken forward.

Persona
Experience Map

Current experience of finding opportunities to take part in community action mapped out

Experience Map

Define

Problem Statement

Community Chasers need visibility of diverse, inspirational stories and access to opportunities for community action because while they’d like to join in, they have reservations about how to start and who will be taking part.

Site Map
Sitemap
Wireframes
Wireframes
Usability Testing

Testing conducted to determine where improvements and changes could be made

7
participants
5
key changes made

The feedback

Make it clear what I'm expected to do first
Explain what the People Power Project is all about
Must be web platform, not mobile app
Take me straight to the inspiring stories
Simple is better - not too many navigation items

Delivery

Final Designs
High fidelity UIHigh fidelity UIHigh fidelity UIHigh fidelity UI
Contact us

Get in touch

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